WDBE UPDATES // WDBE Talks episode 24 released
Productizing Sustainable Urban Housing with BJ Siegel
How do you take the learnings from Apple’s way of innovating products and apply them to housing? On WDBE Talks, you’ll hear how BJ Siegel pivoted from Apple to follow his passion at Juno, a proptech company.
In this episode, Aarni Heiskanen and his guest JB Siegel discuss:
- How BJ, an architect, became a commercial concept developer
- What did years with Apple teach him
- Who is Juno for, and how is it different from a traditional way of housing construction
- Digitalization can make a building environmentally sustainable over its life cycle
- What are the biggest challenges in developing industrialized construction
- What can make Juno a succeed
- What’s in the future for BJ and Juno
BJ will deliver his keynote at WDBE in September. On the podcast, he gives a glimpse ofwhat he will cover in his keynote.
Guest of this episode:
About BJ Siegel, Co-Founder & Head of Design at Juno
BJ Siegel is an internationally award-winning architect with over 30 years of experience delivering innovative projects worldwide. In April 2019, BJ co-founded Juno, a venture-backed prop-tech company focusing on designing, developing, and delivering urban multifamily housing as a branded consumer product.
Previously, as the Studio Director at the multi-disciplinary experience design firm Eight Inc, BJ served as the original concept architect for the first eight years of the Apple Retail Program.
In 2009, he joined Apple Real Estate and Development to lead their Innovation Group. Within two years, BJ became the Senior Design Director for all Apple retail stores worldwide, directing the program through its flagship development and International
expansion.
BJ holds a Master’s in Architecture from Tulane University and Yale University and over 40 design and utility patents for innovative design work at Apple.
You can connect with BJ on LinkedIn and learn more about Juno at juno.co.
Get your ticket to the WDBE Summit 19-20 Sept 2023
Listen to the WDBE Talks podcast, episode 24!
(also on Apple Podcast, Spotify, and other platforms)
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